Looking to level up your upcoming parties and gatherings with good taste? Then here’s what this leading French premium beer brand has in store for you!
Get ready to “Raise Your Glasses” to more EXTRAORDINARY celebrations with the tastemaker 1664!
Bringing the essence of turning ordinary to EXTRAORDINARY moments to life for Malaysians, the premium beer that offers world-famous good taste with a twist is looking to ramp up your celebrations with the following offerings:
Bop along to the collab anthem of celebrating extraordinary moments by Gaston Pong!
More than just a catchy tune – “Raise Your Glasses” is a call for Malaysians to create delightful moments that are worth sharing and celebrating! This song is written in collaboration with the ultra-talented singer-songwriter Gaston Pong, who is known for his musical storytelling through music and vibrant energy.
With this song, Gaston and 1664 are headstrong to inspire people to get together and raise a glass to make celebrations EXTRAORDINARY! To that end, the music video for this song showcases the joy and togetherness that 1664 encourages, making it THE anthem for anyone looking to turn ordinary gatherings into EXTRAORDINARY celebrations!
Check out the music video below and get inspired to revel in an extraordinary celebration with friends and loved ones:
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Pack your next celebrations with good taste (literally)!
To make your upcoming gatherings even livelier, 1664 is offering a Limited Edition 1664 Backpack which is perfect to pack festive essentials. Heading to a party or planning an exciting evening out this weekend? Then this backpack is just what you need for you to carry your 1664 and other party must-haves! After all, what’s a celebration without everyone’s favourite premium beer in hand, right?
But remember, this limited edition goodie is only available until 30 November so find out how you can redeem one now via their website!
The celebrations with 1664 will continue!
Once the extraordinary times start rolling in, they don’t stop coming! There’ll be tons more content and exciting happenings as 1664 continues to make celebrations EXTRAORDINARY throughout this festive season. Malaysians can experience the BLUE HOUR event by 1664 at selected outlets nationwide where they turn the evening into an EXTRAORDINARY experience!
Be sure to keep up with updates in the upcoming months via their website or follow them on Facebook or Instagram: @1664Malaysia as 1664 is always ready to help you elevate everyday moments!
Here’s how 1664 elevates your moments
- 1664 Blanc
1664 Blanc is more than just your typical beer – it’s THE best-selling premium wheat beer that adds a touch of extraordinary to your everyday moments. Its refreshing twist of citrus pairs perfectly with the idea of elevating everyday occasions. It’s an ideal drink for both spontaneous get-togethers or meticulously planned parties, making the beverage fit right in at the heart of your celebrations!
Fancy a different drink by 1664? Here are the other offerings you can opt for from this French premium beer brand:
- 1664 Rosé
This is a light and refreshing premium wheat beer with a tasteful hint of raspberry. The aromatic undertones of this citrusy drink provide a smooth and subtle fruity flavour for those who long for a touch of fruitiness with their drink.
- 1664 Brut
Discover the New Side of Blue with the newest addition to the 1664 family! 1664 Brut is a crisp, golden premium lager beer that’s as refreshingly easy as it is tasty to drink! Boasting low bitterness and a smooth finish, the 1664 Brut is perfect for those who prefer a clean and balanced taste. If you have not tasted 1664 Brut, be sure to grab one from your nearest stores, favourite bars or restaurants!
Make every moment EXTRAORDINARY by raising a glass of 1664 and toasting with friends and family! Whether you’re basking in the minimalism of a small dinner or hyping it up in a festive bash, 1664 is the ultimate companion for better experiences.
For more info on all things related to 1664, visit their website and follow them on social media:
For non-Muslims, 21+ only. If you drink, do not drive. Please #CelebrateResponsibly.
