fbpx
Connect with us

Social Stories

Foreign Artist Questions Whether M’sians Relate to White Models on Ads After Seeing Them Everywhere

Published

My Post 3 54
Source: Sara Ryan | TikTok

Follow us on Facebook, Youtube, Twitter, and Instagram for the latest stories and updates daily.

One thing about Malaysia is that often times, you would only see Caucasian or Pan Asian models on advertisements promoting cosmetics or clothing.

Even for some local traditional wear advertisements, you’d see Caucasian models donning the attire instead of local models.

A foreign artists living in Kuala Lumpur, Sara Ryan, took to her TikTok page to question whether Malaysian women actually relate to Caucasian models when they see them on advertisement everywhere we go.

models 1
Source: Sara Ryan

She wrote, “I’m not judging, I only want to share my thoughts, what do you think?”

 

In the video, Sara could be seen at a train station somewhere in Kuala Lumpur, where she noticed an cosmetics advertisements with Caucasian models pasted on almost all of the doorways.

models 2
Source: Sara Ryan

models 3
Source: Sara Ryan

“This brand thought it would be a good idea to use all the white models to promote their brand, and I mean, look,” she said as she showed the advertisements behind her.

Well, they’re pretty but, I mean, why not local models? I mean, they could use local models, right? Malaysia has a lot of beautiful models, beautiful faces and people can relate (to them). But this one, I don’t know, you tell me. Can you (Malaysians) relate to this?” she asked as she gestured to one of the advertisements with a Caucasian model.

 

You can check out her video here

What do you think? Should brands start hiring and utilising more local, Malaysian models in their advertisements?

Do feel free to share your thoughts in the comment section.

 

Also read: M’sian Host Praised in Throwback Clip of Her Defending Britney Spears from Inappropriate Question

My Post 3 52

Follow us on Facebook, Youtube, Twitter, and Instagram for the latest stories and updates daily.



Just In

collage 38 1 collage 38 1
News8 hours ago

Woman in Terengganu Robs Senior Citizen with Vision Problems After Pretending to Look for a Place to Rent

The Royal Malaysia Police (PDRM) is looking for a woman suspected of snatching an elderly woman’s gold necklace in a...

collage 37 1 collage 37 1
News8 hours ago

Married Man Caught Hiding Behind Curtains at His Girlfriend’s Home During Khalwat Raid in Kedah

A married man got caught on February 12 (today) in a ‘khalwat‘ raid at a house in Kampung Pondok Labu...

collage 49 collage 49
News9 hours ago

Nearly 1,000 Students in Johor Skip SPM as They Believe “they can secure high salary jobs in Singapore”

Some students happily skipped SPM examinations in the hope of becoming influencers, while others thought of surviving with the money...

collage 35 1 collage 35 1
News9 hours ago

Bus in Bangkok Skids Off Road & Gets Front End Tangled in Low-Hanging Cables 3 Metres Off the Ground

An unusual incident happened in Bangkok, Thailand, on February 10 when a bus was spotted hanging above the road, its...

collage 8 1 collage 8 1
News12 hours ago

Finance Ministry Addresses Claims That Vehicle Prices in Malaysia are Increasing Up to 30% Next Year

Are the prices of vehicles in Malaysia expected to go up to 30% in 2026? The Ministry of Finance (MOF),...

My Post 1 2025 02 12T120723.114 My Post 1 2025 02 12T120723.114
News12 hours ago

6yo Boy in Ampang Rushed to Hospital After Python Hiding in Toilet Bowl Bites Him When He Wanted to Pee

A 6-year-old boy was injured after getting bitten by a python when he was going to the toilet at his...

My Post 1 2025 02 12T113716.912 My Post 1 2025 02 12T113716.912
News12 hours ago

M’sian Couple Daringly Chase After Car Carrying 3 Men Who Fired 6 Gunshots at Their Home in Johor

A married couple decided to chase down a car carrying 3 suspects who fired 6 gunshots in front of their...

collage 34 1 collage 34 1
News12 hours ago

Indonesian Man Dies as Untreated Cavity Causes Severe Infection That Spreads to His Neck & Shoulders

A man in Indonesia, Firmasyah, sadly passed away from a severe infection caused by an untreated cavity after it was...

Announcement

Latest Videos



TRENDING TODAY