Brought to you by IQOS.
Disclaimer: This article contains mention of tobacco heating devices. Please disregard if you are not a legal aged nicotine user.
Aesthetic. That’s the big buzzword that Malaysians (and the world) are constantly on the lookout for, especially when it comes to groundbreaking tech innovations. However, great tech design isn’t just about looking nice; it’s also about the thoughtful harmony of form and seamless function — and 2025 has plenty of such innovations!
Here are some of the year’s best tech designs for you to be inspired by:
1. Smart glasses = fashion statement?
Bye-bye, bulky AI and AR glasses! These formerly premium wearable computers, which project either AI-assisted info (AI glasses) or immersive 3D digital content (AR glasses), have grown more affordable and consumer-friendly. Not only are they slimmer, thanks to slimmer optical engines (to project images) and other refinements, but they’ve also been designed to resemble fashionable glasses and sunglasses. No one would think you were wearing smart glasses!
2. Smart rings: The sleeker (and more stylish) alternative
Want a smart wearable that’s more minimalist and pairs better with your wardrobe? A smart ring is the next obvious choice! Not only does it have (almost) as many features as the latest smartwatch, with extensive health and sleep tracking and AI-powered analysis, but it’s also more discreet and comfortable to wear. Plus, we love that it’s screen-free AND we can finally wear our nice analogue watch!
3. ‘Smart’ beach umbrella that covers AND powers
It’s looks may not win awards, but this solar-powered beach umbrella effectively shields you from the sun AND charges your electronic devices while outdoors. With solar cells built into its panels, some ‘smart’ beach umbrellas can even produce up to 100W of total output to power an electronic cooler while charging your phones simultaneously — how convenient is that?!
4. Compact (and sleek) gaming PCs for AAA gaming
For those who want the power of high-end gaming PCs and the convenience of consoles, look no further than compact gaming PCs. Instead of boring you with the technical deets, we’d like to point out how AWESOME these newer compact gaming PCs can look! Whether it’s a bold and edgy RGB-infused gamer design or an old-school retro ‘console’, you can essentially play all your favourite games while sprucing up your home.
5. Rotary (keyboards) are back…?
This rotary keyboard (you read that right) may not be the most practical upgrade, but did you see how beautifully designed it is? Inspired by rotary phones of yesteryear, this modern(?) keyboard encourages slower, more thoughtful typing as you rotate the keys to type each letter; not to mention, it gives typing a more tactile and satisfying feel that retro nerds would love. You can even 3D-print it for yourself here!
6. Designer-level upgrade to tobacco heating devices
Who knew tobacco heating devices could look like artworks? Take the IQOS ILUMA i x Seletti Limited Edition collaboration, for example: world-renowned Italian designer Seletti recently teamed up with IQOS to create limited-edition designs of IQOS ILUMA i PRIME and ILUMA i. Encased in Seletti’s signature dazzling golden zig-zag patterns with deep black finishes, IQOS ILUMA i x Seletti Limited Edition is artistry at its finest.
IQOS ILUMA i PRIME x Seletti Limited Edition
IQOS ILUMA i PRIME x Seletti Limited Edition
IQOS ILUMA i x Seletti Limited Edition
That’s not all! Malaysians can also check out the Seletti in-store experience at selected IQOS stores, which have been redesigned with Seletti-designed patterns and art pieces that inspire. Visitors can also snap selfies at the IQOS ILUMA i x Seletti Limited Edition mosaic photobooth and redeem limited-edition paper bags, too!
Available at Publika (Kuala Lumpur), 1 Utama (Petaling Jaya), SS15 (Subang Jaya), Taman Sutera (Johor), The Landmark (Penang), and Melaka. While stocks last. For more information, visit @iqos_my on Instagram.
Great designs, greater quality of life
Incredible tech designs like the ones we mentioned prove that it’s not all about looks and raw power. Even though powerful processors and aesthetics are important, thoughtful design that balances both harmoniously can create meaningful experiences that’ll leave users satisfied.
Got any other aesthetic tech designs that impressed you? Share with us in the comments!
This product is not risk-free and provides nicotine, which is addictive. Only for use by adults who would otherwise continue to smoke or use other nicotine products.
Also read: Keep It Simple Lah: 6 Tech Switches M’sians Are Making in 2025 for a Smoother Day-to-Day!
