Kepci (KFC) has been in our country ever since they opened up a store in 1973 at Jalan Tunku Abdul Rahman. Throughout the years, they have worked tirelessly to make sure they give us the best fried chicken that would suit our tastes (Even coming up with my personal favourite: The Golden Egg Crunch!).
So, who would’ve thought that KFC will be branching out to doing streetwear?
Recently, they announced through a FB post that they have been collaborating with one of Malaysia’s most popular streetwear brand, Pestle & Mortar on a clothing collection called the “KFC X PMC” collection. Just in time for our national month too! How appropriate is it that KFC is working together with Pestle & Mortar? Geddit? No?
Anyway, let’s get back on track! According to their site, this collection will feature designs that are inspired by classic Malaysia art-form in a distinctively KFC-signature style. NOICE! There will be 11 items in this collection cause 11 herbs & spices y’alls.
Here are some of the designs that look damn cool weyh!
This is truly a collaboration that gives us representation.
It is inspired by Malaysians, made by Malaysians, for Malaysians.
Something that can give us extra confidence while we wear it. #IniKitaPunya #JomKepci
Plus, is anyone going to mention how their photoshoot just EXUDES Malaysia?! From a traditional herb store to the streets of KL, every detail that went into this project just screams ‘home’ to us rakyats.
OMG they be looking so fresh!
What’s even more amazing is that the total sales for this campaign will be donated to Add Hope Malaysia which is a KFC CSR initiative to fight hunger!
It goes without saying, Malaysians who saw their collection is seriously crazy for it, and so are we!
“Woww amazing… KFC WINNER WINNER CHICKEN DINNER!” one netizen wrote.
“These designs are LIT! The cap, the shirt, and everything! I want it all!” another exclaimed.
So, make sure to get your hands on these because we assure that you’ll look fly!
This collection will be available on 5 September at Major Drop Sunway Pyramid. #KFCxPMC
You can also get them online on the same date: starting 5 September.
In the meantime to hype ourselves up, let’s look at this video to see all the looks they’ll be serving up.
KFC definitely exceeded our expectations as a brand for doing this collab! Idk about you but I’m ready to say:
If you’d like to check them out, you can click here at https://kfc.com.my/pestlemortarclothing!