fbpx
Connect with us

News

Marlboro Parent Company Vows to Stop Making and Selling Cigarettes Forever

Published

- World Of Buzz
Source: Sky News

Follow us on Facebook, Youtube, Twitter, and Instagram for the latest stories and updates daily.

Philip Morris International (PMI), which owns brands such as Marlboro and Chesterfield, is one of the world’s biggest cigarette companies and while they make USD$78 billion (approx. RM320 billion) annually, they’ve recently announced that they are promising to stop selling cigarettes.

According to The Drum, Philip Morris International has vowed to phase out cigarettes in 2018, thus moving the focus of the company’s production to smoke-free products instead. And they’ve been pretty serious about it too, spending close to USD$4.5 billion (approx. RM18.4 billion) on the technology, research, and development of smoke-free nicotine products.

Their main focus right now is on iQOS, an electronic device that heats, instead of burns tobacco. According to company research, the cooler temperatures help reduce harmful chemicals in cigarette smoke by up to 95%!

Skynews Thomas Moore Cigarettes 4540914

Source: sky news

This product has already gained popularity and is currently selling in countries like Japan, Switzerland, and Italy. Moreover, these new products are designed with the same rich flavour but without the smoke and burning smell. With this, blood test research has also shown that there’s a less damaging impact on the body.

CEO of PMI Andre Calantzopoulos, who is deeply supportive of the revolution towards these smoke-free alternatives, was quoted as saying,

“At the end of the day, the ambition we have is to replace cigarettes as soon as possible with better alternatives obviously for the people who continue smoking.”

“I was very clear and the management team is very clear: we are in the business of moving out of cigarettes and into this product. That’s it, let’s get it done.”

“What is going to happen in the long term? If iQOS becomes the next Marlboro, why not? I hope so,” he added

Andre Calantzopoulos 2

Source: pmi

Their smoke-free manifesto on their website sums up their goal excellently: “We will be far more than a leading cigarette company. Indeed, our vision is that these products will one day replace cigarettes. Why are we doing this? Because we should.”

“We understand the millions of men and women who smoke cigarettes. They are looking for less harmful, yet satisfying, alternatives to smoking. We will give them that choice. Society expects us to act responsibly. And we are doing just that.”

Fuyoh. Talk about company values!

With so much public awareness of the negative effects of smoking, iQOS is surely a godsend for smokers trying to lessen the impact on their health. Truly, it seems the time is ripe for such a drastic revolution as the trend on healthier living is on the rise globally, although the number of smokers has risen over the years.

With this new product already available in Malaysia, you can get your own smoke-free iQOS at most tobacco shops near you.

24 Plus Navy 7833Cc6F B526 4Ba5 89C4 C6E1E8Faf983 1024X1024@2X

Source: dj shop

What are your thoughts on this company’s move? Will you be switching to the healthier alternative (or maybe quitting as one of your new year’s resolutions)?

 

Also read: These M’sians Came Up With Hilarious Ways to Adapt to the Smoking Ban & They’re Pretty Creative!

These M'sians Came Up With Hilarious Ways To Adapt To The Smoking Ban &Amp; They're Pretty Creative! - World Of Buzz

Follow us on Facebook, Youtube, Twitter, and Instagram for the latest stories and updates daily.



Just In

Collage 89 Collage 89
News11 hours ago

Johor Government May Implement a 4.5-Day Workweek in the Near Future

A 4-day workweek sounds ideal, but a 4-and-a-half day workweek doesn’t sound bad either. Johoreans may be in luck next...

My Post 1 2024 11 21T160023.537 My Post 1 2024 11 21T160023.537
News12 hours ago

“UPSR get D, SPM can get A” – PMX Responds to BERSIH Giving Him a Grade D in ‘Report Card’

Prime Minister Datuk Seri Anwar Ibrahim has opened up about BERSIH’s ‘report card‘ on his administration’s performance in conjunction with...

My Post 1 2024 11 21T114442.032 1 My Post 1 2024 11 21T114442.032 1
News17 hours ago

PDRM is Offering 60% Off Selected Traffic Summons at Govt’s 2nd Anniversary Event This Weekend!

In conjunction with the MADANI government’s 2nd anniversary on 24 November (Sunday), the Ministry of Home Affairs of Malaysia (KDN)...

Collage 17 1 Collage 17 1
News1 day ago

MCPF Calls for Vape Ban, Warns Addiction to Substances Can Lead to Unhealthy Behaviours Like Theft

The Malaysian Crime Prevention Foundation (MCPF) is urging for the sale of e-cigarettes or vape devices to be banned or...

Feat Image Lesen Feat Image Lesen
News1 day ago

Anthony Loke: Road Users in M’sia May Have to Pay for Physical Driving License Cards Starting Next Year

Transport Minister Anthony Loke Siew Fook today iterated that the Government will continue with the implementation of digital driving licenses...

Collage 15 2 Collage 15 2
News2 days ago

Filipino Couple Caught Living & Working Illegally in Malaysia Using Fake MyKads That Cost RM250 Each

A Filipino husband and wife were arrested during a raid on November 19 at a house in Pandan Indah yesterday...

Feat Image Apple Ind Feat Image Apple Ind
News2 days ago

Apple Offers to Increase Investment in Indonesia Tenfold to RM446 Million to Lift Country’s iPhone 16 Series Ban

Previously, we shared how the Apple iPhone 16 Series is banned from being sold in Indonesia until the tech giant...

My Post 1 2024 11 20T144359.263 My Post 1 2024 11 20T144359.263
News2 days ago

BERSIH Names Ismail Sabri the Best PM Since 2009, Calls Out PMX for Lack of Urgency with Reforms

In conjunction with the upcoming 2nd anniversary (24 November) of Anwar Ibrahim’s administration, The Coalition for Clean and Fair Elections,...

Announcement

Latest Videos



TRENDING TODAY