[TEST] SneakerLAH Powered by U Mobile is Back With esportsLAH & More This Nov! Here’s All You Need to Know

Calling all sneakers and streetwear connoisseurs out there, here’s an exciting piece of news that will thrill you: Malaysia’s BIGGEST sneakers and streetwear convention is returning for 2024!

SneakerLAH 2024 is returning this 2-3 November (10AM-10PM) at Malaysia International Trade and Exhibition Centre (MITEC).

This year, the event is returning bigger and better than ever for its eighth edition. Powered by U Mobile, the event will feature some new exciting additions to the lineup. But before you start planning your way, let us first spill some insider info on what you can expect there.

1. Introducing esportsLAH: Giving esports a streetwear twist

One of the things that we love about SneakerLAH is that they are always keeping things fresh – not just with their style, but also their events! This year, they’re introducing another new segment, esportsLAH, which is a joint venture with Malaysia-based esports organisation, GamesMY.

esportsLAH will be a dream-come-true for gamers fans everywhere as it will feature anything and everything related to esports, including gaming tournaments, watch parties, free play areas, all-star show matches, and much more.

Taking place over the 2-day event, esportsLAH will be held in a separate hall next to the SneakerLAH hall at MITEC. Attendees can also enjoy matches for various games, such as:

• Mobile Legends (MLBB)
• EAFC 24 Pro Club
• Tekken 8

Leading up to the main event this November, there are multiple digital qualifying rounds held by GamesMY for MLBB and EAFC Club Championship. The top teams who win the qualifying rounds will then battle it out at MITEC to bring home their share of the attractive cash prizes.

For more info and to register, make sure to stay tuned to GameMY’s Instagram page for the latest updates!

2. The return of your favourite Sneakers Marketplace with exclusive drops!

Of course, SneakerLAH won’t be complete without its legendary Sneakers Marketplace. This year, we heard that there will be over 70 vendors and resellers that will be setting up shop at this year’s marketplace including CLOT, ASICS, Freitag, Peak KL, Futuremade Studio (FTMD.), Against Lab, Hikari Riders, Water The Plant, and many more!

What’s more exciting is that SneakerLAH attendees will be the first to witness the exclusive drop of ASICS Skyhand OG “Mamee Monster”, a collaboration between SneakerLAH, ASICS, and the beloved local snack Mamee. These sneakers will surely ignite the nostalgia of enjoying the Mamee Monster snack after school. Remember when we used to chase after the Roti Man just to buy a pack of Mamee Monster? Such good times!

Whether you’re looking for the next in-trend sneakers or you’re on the hunt for a specific pair of kicks that you’ve been dreaming about for years, we bet you can find everything you want and more at SneakerLAH 2024!

3. Catch the exclusive Influencer Pre-Loved Market & a real-life Closet Tour!

Back in SneakerLAH 2023, the event introduced the Vintage Market which became an instant hit. This year, it is making a return with a new twist–an Influencer Pre-Loved Market featuring items for sale from influencers such as @nanabwincess, @imfzhd, @nizarhashim, @ihateamiruldanial, and more.

If you’re a fan of SneakerLAH’s popular Closet Tour video series, then you’ll be ecstatic to know that this year, they’re doing a real-life edition featuring exhibitions of items found in the closets of popular personalities such as Hans Abdullah, Sheng Yi, SneakerLAH’s very own Pablo, and more.

4. Turn up the heat with live performances by local artists & DJs

Here’s something to dial up your excitement: get ready to get your groove on because this year, attendees will be treated to some electrifying live performances from an amazing lineup of local musical acts and artists, including:

• Lucidrari
• 53 Universe
• Lil J
• Yung Kai
• Bad M.O.B
• Traction Control b2b Mia
• Jony Maddkidz
• Viene
• Smooth Brain Girly

The event will also be hosted by SneakerLAH’s returning champion emcee, Dan $hiv, so brace yourself for maximum hype!

5. Have a kickin’ good time by joining these fun activities

While you’re there, don’t forget to also check out the array of exciting activities that will be sure to charm sneakerheads and fashionistas alike, such as:

• A “Morph by Phyn” exhibition by local designer Phyn Studio.
• A live podcast session by BorakLAH featuring special guests.
• Exclusive product drops including the coveted CLOT x Adidas and SneakerLAH x X-LARGE merchandise.
• SneakerLAH’s staple trading pits.
• Lucky draws with prizes by U Mobile, ASNB, and SneakerLAH.
• Lacing competitions held by ASICS.
• 3×3 basketball tournament by Peak KL.
• An F&B village to keep attendees energised throughout the day.

Ready to attend the biggest sneakers and streetwear convention of the year?

We get it, we’re excited too!

If you’re planning to attend the event, the tickets are already on sale on this website and here’s the list of tickets that are available:

• General Admission Pre-sale: RM30
• General Admission Door-sale: RM50
• VIP: RM80 (Enjoy early entry access and get a FREE pair of SneakerLAH official socks)

You can also get the esportsLAH upgrade where you need to add on RM20 to enjoy these premium perks:

• Receive limited edition esportsLAH merchandise including a lanyard, badge, or pin (while stocks last)
• Get Mobile Legends: Bang Bang (MLBB) vouchers that you redeem in-game
• Entry to the EsportsLAH Lucky Draw
• Access to Freeplay Zone
• Exclusive access to purchase limited edition SneakerLAH merchandise

*Ticket prices shown are subject to transaction fees.

Here’s a rundown of the event’s timing:

• SneakerLAH
  • General admission: 12PM – 10PM
  • VIP: 10AM – 10PM
• esportsLAH
  • General admission and VIP: 10AM – 10PM

From what we heard, the tickets are selling like hotcakes so make sure to get your hands on those tickets ASAP before they run out!

For more information, visit SneakerLAH’s website or follow them on Facebook and Instagram for the latest updates.