Connect with us

Announcement

Coach Unveiled The Largest, Fully Immersive Holiday Installation At Pavilion KL & We Absolutely Love It!!

Published

feat
Source: Coach

Following the launch of its “Give A Little Love” bespoke holiday installation in Pavilion Kuala Lumpur, Coach unveils a curated giant 3D animation at the Pavilion Elite’s largest LED screen. Bringing to life the largest, fully immersive holiday installation together with the launch of its interactive “Snow City” game to celebrate the magical mood of the holiday season, it offers a truly unique phygital experience.

1a

Shoppers will be able to see the curated giant 3D animation from the main entrance of the shopping mall where Coach’s beloved Rexy mascot and Fuzz the polar bear, playing with a New York City taxi cab. Inspired by a snowy winter park in New York City, the house’s hometown, the installation feature:

  • Larger than life-size Coach’s holiday glittery animals in ski gear
  • A magical tunnel of twinkling lights along the park’s arch
  • A festive holiday tree in the centre.

Introducing Coach “Snow City”, an interactive in-store game which is also available in a digital mobile version, players can race through the snowy New York City as a Coach Holiday animal, collecting “love” they can share with friends—inspired by “Give A Little Love,” Coach’s message for the holiday season.

3

2

At the end of each run, players can share the love collected with friends while the points earned remain with the player, allowing them to unlock more Coach Holiday animal avatars. Inspired by the spirit of play and wonder the house brings to its legacy, the Coach Holiday animals include Coach’s beloved mascot Rexy, Fuzz the polar bear, Belle the penguin, Holly the deer, Ginger the fox, Paddles the goose, Luna the owl and Spike the hedgehog – where shoppers can also meet in-store and surrounding the holiday installation.

Tracked on a digital scoreboard, the “love” collected becomes part of a Global Love Score, allowing players to collaborate and share in a global experience—as part of Coach’s message of love and affection as the greatest gift of all this holiday season. Locally, for the digital mobile game, one player with the highest score will be eligible to win a Coach bag.

4

At Coach store, shoppers can also admire the newly-launched Coach Ski collection, featuring new outerwear pieces that combine shearling with colourful nylon stripes, and quilted leather bags, sweaters, and snow boots. The collection reinterprets the house’s codes within a new graphic language inspired by vintage finds sourced from Lake Placid and the Adirondacks.

What’re you waiting for? Play “Snow City” here!

 

Also read: Pavilion KL Is At It Again! M’sians Are In Awe Of This Year’s Festive Holiday Decor By Coach & So Are We!

Coach Header 11

Just In

My Post 1 2025 06 20T165115.798 1 My Post 1 2025 06 20T165115.798 1
News14 minutes ago

20yo Woman Survives Fall from 7th Floor Balcony in Ipoh, Bomba Called In to Safely Carry Her Out

A woman sustained serious injuries after she fell from the 7th floor of an apartment building in Jalan Lim Bo...

feat image shooting klang feat image shooting klang
News36 minutes ago

JUST IN: At Least 6 Shots Fired & 1 Man Reportedly Killed in Another Shooting Incident, This Time in Klang

A man has reportedly been killed after at least 6 rounds of gunshots were fired at a pickup truck in...

feat image pahang feat image pahang
News44 minutes ago

Pahang MB Hails DNAA Verdict in Najib’s SRC International Money Laundering Case as a “Moral Victory”

Pahang Menteri Besar Datuk Seri Wan Rosdy Wan Ismail has expressed gratitude to God regarding the Kuala Lumpur High Court’s...

collage 76 collage 76
News2 hours ago

Bukit Aman Special Branch Director Set to Take Over as Inspector-General of Police

With Tan Sri Razarudin Husain stepping down as the Inspector-General (IGP) of the Royal Malaysian Police (PDRM) on June 22,...

feat image tanah merah death feat image tanah merah death
News2 hours ago

60yo Man Beaten to Death by Teen in Kelantan After Reprimanding Him for Riding Motorcycle Dangerously

A 60-year-old man was beaten to death with a metal baton by an 18-year-old teenager in Kampung Buloh Ipoh, Tanah...

chloe FT 35 1 chloe FT 35 1
News2 hours ago

“Only poor people set up stalls” – Sabah Driver Berates Vendor After Nearly Crashing Into His Roadside Stall

A man was accused of nearly crashing into a roadside stall while trying to make a U-turn on a narrow...

feat image wtf feat image wtf
News3 hours ago

47yo Man in Johor Sentenced to 2 Years in Jail & Whipping for Inviting His 14yo Daughter to Have Sex

A 47-year-old man today pleaded guilty at the Muar Sessions Court for inviting his 14-year-old daughter to have sex. The...

chloe FT 34 1 chloe FT 34 1
News4 hours ago

45yo Man Throws Chilli Powder at Worker in Langkawi Gold Shop, Escapes with RM50k in Jewellery

Recent CCTV footage making the rounds online shows a masked man entering a gold shop, smashing the display glass, and...

Announcement

Latest Videos

TRENDING TODAY