Air Max Shoe Charms, Performances by Sonaone & More! JD Sports Went All Out at Air Max Weekend 2023

The anticipated sneakerheads holiday is here with Air Max Weekend, celebrating innovation and creativity through new releases of Air Max from Nike. JD Sports known as the Home of Air serves loyal customers with the newest Air Max innovations, the classic silhouettes including the Air Max 90, 95, 97, 270, Vapormax, Bliss, as well as the JD Sports Exclusives Air Max. Amplifying the brand’s effort as the Home of Air, this year JD Sports carries the Air Max 90 black pair exclusively as the main highlight.

Over the Air Max Weekend, visitors were wowed by the brand new debut of the Air Max Pulse. The sneaker comes with a new Air Max unit in the heel as well as an engineered mesh and leather upper.

Air Max Pulse features multiple strategically placed Swoosh placements with a brand new branding at the rear heel counters. You can now get your first glimpse of the Air Max Pulse as it made its appearance at the “MAXXED OUT VOLUME” Air Max Day event on the 25th of March 2023 at JD Sports’ flagship store located at Pavilion Kuala Lumpur.

MAXXED OUT VOLUME featured performances by Sonaone, a Malaysian artist known as “The Maximalist” (a face that represents today’s groundbreakers, the uncompromising pioneers of tomorrow). As the face of the JD Sports Air Max month, Sonaone teamed up with the brand to Pulse Freestyle Challenge, using his recent hit song, Aduh on Instagram. The challenge includes entrancing prizes to be won including special merch signed by Sonaone and two sets of Nike apparels from head to toe alongside a pair of Air Max.

Be sure to check out the week-long in-store activations at JD Sports Flagship store located in Pavilion Kuala Lumpur and enjoy a limited edition set of Air Max shoe charms or Air Max Pulse charms with every purchase of the Air Max footwear or Air Max Pulse.

On top of this, redeem your chance to experience free sneaker care services by Crep Protect, on the spot customisation services and an opportunity to own a special edition Nike Gift Card.

The newly released Air Max Pulse is available at selected JD Sports stores and online in Malaysia.

For more information on the Home of Air, visit their official website or follow them on Facebook & Instagram for all the latest updates and happenings!

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