Pavilion REIT Malls is transforming its premier destinations to usher in vibrant celebrations of Malaysia’s independence, honouring the nation’s unity and multicultural pride. From now until Tuesday, 16 September 2025, this year’s Merdeka festivities at Pavilion REIT Malls showcase Malaysia’s rich heritage while fostering harmony among all Malaysians.
Pavilion Kuala Lumpur, Pavilion Bukit Jalil, and Intermark Mall will each present unique celebrations featuring multicultural art installations, star-studded entertainment, fitness activities, and exclusive shopping rewards – all designed to celebrate the bonds that unite Malaysia as one nation.
Pavilion Kuala Lumpur celebrates the people with Inilah Kita
Spearheading the festivities, Pavilion Kuala Lumpur presents a specially curated campaign themed Inilah Kita, reflecting the spirit of Merdeka through a tribute to the people. The campaign celebrates shared stories, cultural pride, and unity in honour of Malaysia’s National Day. In collaboration with the Ministry of National Unity, the festivities officially commenced with a spectacular launch at the Main Entrance, featuring a stellar lineup of multiracial personalities and cultural performances. Throughout the festive period, Pavilion Kuala Lumpur is adorned with festive flags surrounding the iconic Pavilion Crystal Fountain.
Symbolising the spirit of Inilah Kita, Izzati Suza, Riynn Lee, and Karthine Maniam co-created Seni Persahabatan (Art of Friendship), a collaborative artwork embodying Malaysia’s multicultural tapestry. The mural will be displayed at the Banyan Tree Link Bridge until 16 September 2025.
Drawing an impressive crowd of over 11,000 fans and moviegoers, Pavilion KL recently illuminated with star power as it hosted the exclusive Gala Premiere of “Pavane For An Infant” at its Level 3, Main Entrance. Directed by award-winning Malaysian filmmaker Chong Keat Aun, the drama follows the heartfelt stories within a baby hatch centre in Kuala Lumpur, highlighting the tireless dedication of social workers and staff as they receive and care for newborns.
The red carpet spectacle added cinematic glamour to the evening, marking it one of the mall’s most memorable events to date. Malaysia also served as the only Southeast Asian stop on the film’s promotional tour, making the occasion even more significant. Fans were treated to special appearances by Hong Kong-based Malaysian actress Fish Liew, Taiwanese actress Natalie Hsu, and Chong Keat Aun himself, who warmly engaged with supporters throughout the event.
The celebration continues with the highly anticipated Hello Inilah Kita showcase on 23-24 August 2025 at the Level 3 Main Entrance. This two-day star-studded event will feature beloved celebrity personalities from all races, cultural performances, and exclusive previews of locally produced entertainment programming. Confirmed appearances include Misha Omar, Merqeen, Jaclyn Victor, and Shila Amzah, along with special guests Hong Kong actors Lai Lok-Yi and Ali Lee. Expect a vibrant mix of music, culture, and entertainment reflecting Malaysia’s unity and creative spirit.
Shoppers can participate in the patriotic spirit while enjoying exclusive rewards from now until Tuesday, 16 September 2025. Customers spending RM500 in a single receipt – including on dining experiences such as Grandmama’s Merdeka special menu featuring Nasi Lemak Lobster – will receive an exclusive Pavilion Crystal Fountain Coaster Set. A perfect keepsake to commemorate Malaysia’s independence celebrations.
Extending the patriotic spirit and embracing Malaysia’s 68th National Day, Pavilion Bukit Jalil proudly presents its Merdeka campaign Together, We Celebrate — a vibrant showcase of fitness, unity, and creativity running until Tuesday, 16 September 2025.
In collaboration with Anytime Fitness, Pavilion Bukit Jalil transforms into a wellness playground with free fitness classes running until Sunday, 14 September 2025. From HIIT and Fithop to Aerial Yoga, Ritmo Dance, Salsation, and traditional Yoga, these sessions channel the nation’s enduring strength and camaraderie through movement — a tribute to Malaysia’s spirit of togetherness. This complimentary event invites everyone to join in and move as one.
Adding to the active atmosphere is the Li-Ning Sports Day, taking place from 26-31 August 2025 at Level 2, Pink Zone. Visitors can enjoy a unique opportunity to play pickleball in the heart of the mall, with courts available for RM30 per hour, inclusive of two paddles and a ball (RM100 refundable deposit required, payable at the Li-Ning store located at Level 4, Orange Zone). As part of the celebration, Pavilion Bukit Jalil will host a special Meet & Greet with Li-Ning Ambassadors on Saturday, 30 August 2025, featuring national badminton icons Tan Boon Heong, Ong Yew Sin, Teo Ee Yi, Obstacle Course Racing athlete Mat Redho, and basketball players Kylie Hiew, Joshua Gan, Ting Chun Hong, and Heng Yee Tong.
Capping off the fitness-themed festivities is the complimentary 5KM Merdeka Fun Run in collaboration with ANTA and LAC on Saturday, 30 August 2025, starting at 8.00am at PIAZZA Street. This family-friendly event invites fitness enthusiasts to run in the name of unity, celebrating Malaysia’s Merdeka in stride. Each registered runner will receive exclusive merchandise worth RM80. As slots are limited, follow Pavilion Bukit Jalil’s Instagram or Facebook page for more information.
Tinta Merdeka: A fashion and culture celebration at Pavilion Bukit Jalil
Continuing the celebration of Malaysia’s rich cultural identity, Pavilion Bukit Jalil presents Tinta Merdeka, a fashion-art and cultural installation created by students of UCSI Group, with support from Truley Bateq, Chery and KB Colour Image.
From 27 August to 1 September 2025, Centre Court will transform into a vibrant celebration space with an exhibition featuring 16 fashion-art pieces crafted from Malaysian batik textiles, each reflecting the unique identity and spirit of Malaysia’s states and federal territories. The showcase will also feature batik-wrapped Chery show cars, hands-on batik painting workshops, Merdeka-themed colouring activities for children, and a handicraft booth inspired by local food. Visitors can admire iconic art displays, take part in interactive games such as Tic! Tic! Bomb!!!, Smack Deck, and Nab in the Dark, enjoy artist sharing sessions by DuDu, and explore sustainable creativity at the zero-waste frame booth by KB Colour / AniKertas x Posterlite.
As part of the celebrations, Pavilion Privileges members can enjoy exclusive rewards and activities throughout the month of August. A total of 1,000 movie tickets are up for grabs – simply spend RM800 or more in a single receipt to receive a pair. On Tuesday, 23 August 2025, members can participate in the Merdeka Art Collage in collaboration with Universiti Teknologi MARA (UiTM), creating a special Merdeka masterpiece using creative and recycled materials. From 30–31 August 2025, members are invited to enjoy Merdeka Ice Skating at Blue Ice Snow Park, where 100 Malaysian flags will be distributed to participating skaters.
These vibrant activities offer families the opportunity to experience Malaysia’s unity in diversity through art, culture, and community engagement, inviting everyone to commemorate Merdeka meaningfully through movement, creativity, and togetherness.
Uniting through food and fashion at Intermark Mall
Adding its own flavour to the national celebrations, Intermark Mall presents a sensorial, heartwarming campaign titled Serasa Merdeka. Running throughout the Merdeka period until Sunday, 7 September 2025, the campaign spotlights Malaysia’s vibrant culinary and cultural heritage, celebrating unity through food, fashion and art.
At the recent launch, the Serasa Merdeka campaign featured performances of Negaraku and Rasa Sayang Eh! by students from Primrose Hill International School, who donned traditional costumes embodying Malaysia’s diverse identities. This was followed by a fashion showcase and tour of the “Heritage in Motion” collection – a mentorship programme between INTI Centre of Art & Design (ICAD) and Carven Ong. The student-designed pieces creatively blended Malay, Chinese, Indian, and East Malaysian motifs into a unified cultural narrative.
Anchored by the belief that “food is a unifying factor,” the campaign offers visitors daily Tastebud Teasers – complimentary servings of local favourites from 11.30am to 1.00pm with a minimum spend of RM15. The aim is to evoke nostalgia and the muhibbah spirit, reminding Malaysians that despite our differences, we are bonded by shared flavours and traditions.
Visitors can also explore the Serasa Market until 7 September 2025, featuring local artisanal foods, handmade crafts, and Malaysian-themed art installations by Lima Pulo, Durian BB, Say What?, Acaya, Salang Design, Ipoh Girl Creations, B.Brave, and Typical Us — all further enriching the campaign’s 360° experiential journey throughout the mall.
This Merdeka and Malaysia Day, Pavilion Kuala Lumpur, Pavilion Bukit Jalil, and Intermark Mall invite all Malaysians and visitors to come together in meaningful celebrations of the nation’s independence, diversity, and unity. Through art, fitness, music, fashion, and exclusive shopping rewards, the festivities promise to create unforgettable moments that truly capture the essence of what it means to be Malaysian.
For more information, visit the following malls’ respective websites:
