UPDATE: Europe’s E-Hailing Brand, Bolt, Has Officially Launched in Malaysia!

As of today (November 6), Bolt, an e-hailing service from Estonia, has officially launched in Malaysia.

“Bolt’s mission to build cities, not cars, is central to everything we do. In Malaysia, we’re committed to helping reduce traffic congestion and transform public spaces by encouraging the shift from private car ownership to shared mobility,”

“Our approach is to provide affordable, accessible and low-emission solutions that meet the evolving needs of both drivers and riders in the Klang Valley and beyond,” shared Afzan Lutfi, Bolt’s General Manager for Malaysia.

Prior to this, Bolt Services My Sdn. Bhd. had been included in the Land Public Transport Agency’s (APAD) list of licensed e-hailing agencies in Malaysia, which was updated on October 9, 2024.

It’s no secret that we Malaysians have gotten very used to and heavily rely on e-hailing services in our everyday routines. With that being said, it would definitely help to have more options such as a NEW e-hailing service that might be on their way to our shores!

It appears that there’s a very high possibility that Bolt, an e-hailing service from Estonia, is coming to Malaysia after they published a job advertisement on LinkedIn for a Country Manager for Malaysia.

They wrote, “We are looking for a Country Manager in Malaysia to lead and launch our ride-hailing business.”

“This strategic role will be the interface between our business and the key country stakeholders (i.e. regulators, government officials, local communities and more). You will be working closely with the local operations team, Regional manager, and HQ teams (i.e. growth analytics, expansion, global operations, marketing, product, regulatory, CS).”

They further added that the Country Manager must “Bring Bolt to Malaysia and ensure that everything is ready for a successful launch, lead the financial and strategic planning process and be responsible for its implementation”.

So, should the role be filled, that would mean that Bolt will be touching down in Malaysia soon after!

Bolt had previously dubbed themselves as Europe’s first ‘super-app’, thanks to the expanding range of customer and transportation services.

Their services include e-hailing rides, food and grocery delivery, car-sharing (rental), micromobility (2-wheel rides such as scooters) rental and more.

For more information on Bolt, you can check out their website here.

What do you think about this? Do feel free to share your thoughts in the comment section.

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